About

About Social Value Malaysia

Social Value Malaysia is pioneering and championing social value and impact management in Malaysia with an international and professional framework and pathway.

We are strategically focused in providing international standards and being the specialist in social value and impact management, training and accreditation to uncharted territories.

Our Values

Inspire

Innovative

Impact with Integrity

Our Approach

Driving the social value ecosystem by connecting all the actors for the practice of social value and impact management.

Leveraging expertise with practitioners, academic and research associations to expand the market reach for social impact to new and different target segments

Delivering strategic partnerships with innovative solutions to measure social impact, aligning with the 8 principles and values of SV International.

Our Team

Prof. Dr. Ainurul Rosli

Prof. Dr. Ainurul Rosli

Social Impact Champion, Strategic Innovation, Entrepreneurial Team Coach.

Dr. Jane Chang

Dr. Jane Chang

Social Impact Champion, Strategic Innovation, Entrepreneurial Team Coach.

Our Strategic Members

Social Innovation Movement (SIM)

Social Innovation Movement (SIM) is one of the first social value and impact management quality setter in Malaysia. We create unique services based on evidence and credible framework with international accreditation to manage and measure your social value and impact. We understand sustainability, social impact and social value by helping our clients and partners with insightful and customised plans backed by relevant industry experience and research.

Malaysia Venture Capital Management Berhad (MAVCAP)

As the largest Venture capitalist in Malaysia, MAVCAP has nurtured and grown the venture capital market and the startup ecosystem and a host of entrepreneurs in Malaysia. Since 2001, MAVCAP has successfully increased the accessibility of funding for tech start-ups, developed local VC talent and is proud to be anchoring the local VC ecosystem through extensive partnerships and funding strategies to grow the local and global innovation endeavors.

JNJ GROUP

JNJ GROUP is a consulting firm that provides objective insights to clients to help them identify areas for change and improvement. Their focus is on understanding their clients' businesses in the context of interconnected factors, resulting in unique and effective solutions that allow organisations to scale to new heights. They have experience delivering complex human capital development programmes for both the corporate and government sectors, including competency management and customised interventions.

JNJ GROUP also consults on programme management, entrepreneurship, community and social development, and ecosystem development. Their ambition is to be known as an ecosystem player, providing a comprehensive range of services to assist clients in achieving their goals.

Prof. Dr. Ainurul Rosli

Ainurul is a thought leader in strategic innovation and social impact, contributing to the UK nation-building through small business support projects at the regional, and national levels.

She is passionate about purposeful and sustainable business practices with a proven ability to deliver innovative and effective solutions that positively impact business performance. She is currently a board advisor on several UK institutions; and a Director of Business Engagement at Brunel University London. Ainurul has successfully transformed the community (urban and rural) for sustainable entrepreneurship and has been Influencing and crafting social impact and social value at the grassroots level.

She is the Chair for Practice and Impact Special Interest Group of Institute of Small Business Enterprise (ISBE), UK, and has written various peer-reviewed articles and spoken at international conferences on issues such as collaboration, knowledge co-creation, entrepreneurship, social value, and social impact.


  • BIRKBECK UNIVERSITY OF LONDON UNIVERSITY, PHD BUSINESS INNOVATION.
  • LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE (LSE), UK MSC OPERATIONAL RESEARCH.
  • ENTREPRENEURSHIP TEAM COACH, TEAM ACADEMY (FINLAND).
  • UNIVERSITY OF CAMBRIDGE, UK CERTIFICATE IN HIGH IMPACT LEADERSHIP.
  • MULTIMEDIA UNIVERSITY, MALAYSIA BACHELOR OF FINANCIAL ENGINEERING.

Prof. Dr. Ainurul Rosli

Professor Ainurul Rosli specialises in SME growth programme development, particularly in research and social impact. She works on evidence-led enterprise social impact/value and co-creation initiatives to support SMEs’ strategic agendas, including collaboration for digital adoption. An enthusiastic ecosystem builder, who collaborates with industry players, policymakers, educators and researchers, she brings innovative methodologies in her impact research and consultancy work to help champion the importance of strategic thinking in doing research with impact.

Prof. Rosli’s work has been instrumental in supporting the UK Government Funded Small Business Support programmes (Small Business Leadership, Help To Grow Management). In addition, she secured a grant from UKRI on SME digital footprint, where the findings enabled her to help shape the Help to Grow Digital initiatives. She is a Social Innovation Movement NGO and Social Value Malaysia co-founder with functional expertise in social impact. She is currently chairing the Practice and Impact Special Interest Group of the Institute of Small Business Enterprise (ISBE), UK.

  • BIRKBECK UNIVERSITY OF LONDON UNIVERSITY, PHD BUSINESS INNOVATION.
  • LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE (LSE), UK MSC OPERATIONAL RESEARCH.
  • ENTREPRENEURSHIP TEAM COACH, TEAM ACADEMY (FINLAND).
  • UNIVERSITY OF CAMBRIDGE, UK CERTIFICATE IN HIGH IMPACT LEADERSHIP.
  • MULTIMEDIA UNIVERSITY, MALAYSIA BACHELOR OF FINANCIAL ENGINEERING.

Dr. Jane Chang

Dr Jane Chang is the subject matter expert on Social Value in Malaysia. She draws upon over 35 years of cross-sector experience while working with clients ranging from £1m to £100m in turnover. Jane has catalysed SIM & Gritse on the belief that any organisation can be value-led.

Within the past 4 years, she has supported charities, social enterprises, public sector spin-outs, local authorities, universities in both UK and Malaysia in embedding social value.

Jane has been working with several universities in Malaysia in creating awareness and embedding Social Value in research projects. A visionary leader who incorporates social innovation and practical entrepreneurship education in everything she does, Jane brings together an impressive eclectic mix of skills and experience.

She has previously initiated six entrepreneurial ventures and is a specialist scholar of cognitive entrepreneurship and entrepreneurship education with a passion for bridging academia with real-world impact.


  • UNIVERSITY MALAYSIA SABAH, PHD CORPORATE ENTREPRENEURSHIP.
  • ENTREPRENEURSHIP TEAM COACH, TEAM ACADEMY (FINLAND).
  • UNIVERSITY OF CAMBRIDGE, UK CERTIFICATE IN HIGH IMPACT LEADERSHIP.
  • UNIVERSITY OF MONASH, AUSTRALIA MASTER IN ADMINISTRATION (MBA).
  • UNIVERSITY OF MELBOURNE, AUSTRALIA BACHELOR OF APPLIED SCIENCE ENGINEERING.
  • ASSOCIATE PRACTITIONER, SOCIAL VALUE UK.

Dr. Jane Chang

Dr Jane Chang is Malaysia’s first Accredited Social Value Practitioner (Level 3). As a scholar of cognitive entrepreneurship and entrepreneurship education, she is passionate about innovation for social impact. Her work on entrepreneurial mindset and cognition has shifted the mindset of individuals worldwide, including in the economically deprived area of London, the interior of Borneo and the scholars of world-class nations, into a space of community learning for a value creation mindset. She was one of the finalists for Reimagine Education Award at Wharton Business School (the most innovative curriculum design). She co-founded one of Malaysia’s first social value and impact management quality setters, providing a unique social value and impact framework with international accreditation to manage social value and impact.

A visionary leader who incorporates social innovation and practical entrepreneurship education in everything she does, Jane brings together an impressive eclectic mix of skills and experience as an ecosystem builder.

  • UNIVERSITY MALAYSIA SABAH, PHD CORPORATE ENTREPRENEURSHIP.
  • ENTREPRENEURSHIP TEAM COACH, TEAM ACADEMY (FINLAND).
  • UNIVERSITY OF CAMBRIDGE, UK CERTIFICATE IN HIGH IMPACT LEADERSHIP.
  • UNIVERSITY OF MONASH, AUSTRALIA MASTER IN ADMINISTRATION (MBA).
  • UNIVERSITY OF MELBOURNE, AUSTRALIA BACHELOR OF APPLIED SCIENCE ENGINEERING.
  • ASSOCIATE PRACTITIONER, SOCIAL VALUE UK.